The secret of health & wealth with Milk
The main part of dairy farming is the animal. NEVER buy Jersey or other western breed animal because it is genetically modified (GM) cow and the milk is A1 milk that is harmful for consumption. Moreover the delicacy of the breed giving it so much water to cooling and drinking and medicines do not make it sustainable. It also makes it every expensive to raise and breed. Thus for anybody who is interested in Diary farming they should use either local breeds or Gir, Sindhi and where there is high heat they can use Tharparker breed. These do not require much delicate care, are healthy, sturdy against diseases and intelligent.
Next Part is the Milk - Milk should not be sold, especially if you are a traditional dairy farmer. Only if you can sell it at the market price then and only then should you resort to selling milk. Selling milk is not also advised in the Vedas. Personally I feel it is the most stupid thing to do. The fact that you are selling it means you are doing it for money but then you are always going to sell it at a loss. It is like selling gold at the price of silver. Technically when you sell milk you will always be at a disadvantage. The more milk you sell the more you are at a loss.
There are many disadvantages of selling milk. The biggest reason is that it has no shelf life. The companies increase shelf life by sudden heat and sudden cooling of the milk and thus killing almost all the good and bad bacteria in the milk and also most of its nutrients.
Another problem is its volume. The amount of milk collected in a 5 Gir cow diary is close to 30 to 50 ltrs of milk….DAILY. You not only have to collect it but will also have to deal with disposing it off too. This is not a very enviable task unless you have at least 50 people lining up at your house daily. Most probably you will have to reach few Hotels, or Houses or Milk selling place to sell the Milk. Not only once but you have to do it twice a day… and for all the hard work you do, you might not get paid daily but probably weekly or monthly.
The secret of milk is to turn the milk to ghee. Ghee is the art of compressing the voluminous milk into one eighth its size… meaning you can turn 1ltr of milk into 125gm of ghee and also in the process create a refreshing drink called buttermilk. THAT IS THE MAGIC OF MILK. If you do not understand this part you will always sell milk and end up earning a diminishing return. By this method you preserve all the goodness & nutrients of the ghee as it is.
Suppose one man has one dairy cow and he gets 8 ltrs of milk daily then he proceeds to make ghee out of that then he is able to make 1 Kg of Ghee daily. At the end of 30 days he has 30 cans of 1kg Ghee and he can sell these 30 cans at his convenience. He can store it to sell it at a later date. Ghee has no expiry date and the connoisseur of ghee know the quality of A2 ghee increases as it gets older. In this aspect it is like Wine – the older the wine the better it is. Had he been selling his milk he would have to deal with 240 ltrs of milk. With 5 Cow he would have to deal with 5nos. x 240ltrs = 1200 ltrs. The connoisseur also places higher value of Ghee made from curds rather than Ghee made from butter as the chemical process of making curds and butter is completely different.
The compression of milk to ghee:
- Reduces the storage COST by 80%.
- Reduces the transportation COST by 80%.
- Reduces the transportation EFFORT by 80%.
- Reduces the distribution COST by 80%.
- Reduces the distribution EFFORT by 80%.
This reduction in cost and effort and increasing the longevity of the product the diary farmer can reach far off markets where his products could be much sought after and people are willing to pay the fair price for the product. The diary farmer can sell and deliver 3 to 5 kg of ghee monthly to people even living further off in other states of India by way of courier service.
The Ghee manufacturer also has to educate the people about the benefits of Ghee made from A2 Milk, explain the way the cattle are grazing freely and living respectable lives and not in cubicles, not mal-treated, not abused for 5 yrs and sent away to be butchered. Explain how important their dung and urine are and how it is being used. All these activities have to be backed up by regular photos on your facebook accounts. There has to be regular pictures of interesting activities at the farm, or in diary processing etc. Periodic placards with explanation about A2 Milk, replacing Sunflower/corn oil with Ghee, the benefit of making fodni with ghee, medicinal benefits and recipes of ghee. The Facebook account should have pictures into various albums like:
- Cattle Shed,
- Cattle grazing area,
- Cattle milking,
- Diary processing pics,
- Packaging pics,
- Pics of A2 Milk benefits,
- Pics of disadvantage of A1 milk
- Pics of disadvantage of Sunflower/Corn oil,
- Food recipes of ghee.
- Common medicines with Ghee.
You also have to pay Facebook to market your site in the first year. Make sure respond to your email and “like” and respond to comments on FB post. These are some of the ideas I would like to share with people interested in Diary Farming.